Who Is MarketAbility?
Left to right: Kristen, Sheri, the Pope, Bradley, Tami, Cher, Malea, and Kim. Not shown: Cynthia and Tanja. (MarketAbility is promoting "Made You Look" a book about celebrity look-alikes).
Book Publishing Tips of the Day
Daily words of wisdom from Tami DePalma and other publishing industry experts. Today's Tip from DePalma: "Flavor Your Follow-up."MARKETING TIP OF THE DAY
THEME: FOLLOW-UP CALLS
The flavor of your follow-up call EACH TIME should be as if it is the SECOND time you have tried to follow-up. You want to be familiar, but not annoyed that they haven't responded after multiple follow-up calls.
(c) 2000 by Tami DePalma. For more tips and information about "Marketing with a Twist," visit the MarketAbility Web site. Don't your books deserve MAXIMUM EXPOSURE?
MAKING THE MOST OF YOUR SUMMER VACATION
You ARE taking one, right? You've been doing all that writing and promoting-it's time for a break! Of course, you'll probably fill the trunk of your car completely with books...
Let the Sterns Suggest a Diner
Life is a perpetual road trip for Jane and Michael Stern, who make it a point to eat at the country's best diners, drive-ins, barbecue joints, and other attractions along the way. True connoisseurs of regional American food, the Sterns keep the "epi-curious" up to date with a weekly postcard to the Gourmet magazine website. You can search and browse the Sterns' tips and find the best food On the Road.